As a company, our focus is on creating stellar products, helping our customers get the most out of them, and telling great stories about how those products fit into people's lives. All of our current products are firmly rooted in culinary adventures both at home and outdoors — we're looking for individuals to join our team who share our passion for these adventures.
If you have skills that you think you could contribute to our team, send us an email jobs@fieldcompany.com and tell us why you think you would be a good fit and what you're most interested in working on!
Digital Marketing Specialist
We are looking for an experienced digital marketer with a eye for design to develop, manage and execute our marketing efforts across our digital communication channels. We are a small but mighty team operating with a startup mindset, and you’d be working directly alongside the founders.
Responsibilities
- Communicate Field’s brand story, value proposition, product assortment, and purchase occasions effectively to customers.
- Own Field Company’s email marketing from end-to-end with the goals of driving new customer acquisition, increasing conversion rate, and increasing customer loyalty.
- Lead on-brand design and copywriting efforts across all marketing campaigns.
To do this you will:
- Design marketing campaigns (using Figma, Klaviyo, Shopify and other tools) that tell compelling stories about Field Company’s brand and products across email, website, social, and acquisition channels.
- Maintain an email campaign calendar that balances brand initiatives, product updates, sale promotions, and educational content.
- Optimize existing emails flows (e.g. welcome, onboarding, abandoned cart, post-purchase), and test new flows (cross-sell, upsell, win-back, etc)
- Analyze data and provide regular reports and insights to the team to spark discussion and refine company strategies.
- Manage the creation and performance of on-site banners and popups to grow email subscribers and amplify the brand’s marketing messages.
- Help create site content (blog posts, landing pages) that connect to campaigns and support our SEO strategy.
- Question the way things are with a curiosity and drive towards continuous improvement
Requirements:
- 5+ years of experience in digital marketing, design, or email marketing, ideally in eCommerce environment
- Proficient with Figma, comfortable with basic CSS and HTML
- Ability to learn new tools and software quickly—you’ll be working with platforms like Shopify, Klaviyo, Amped and others (prior experience with these tools is a plus!)
- Keen sense for great visual design and an interest in writing, with the ability to distill information into clear, direct, and on-brand messaging.
- Comfortable with self-direction and ambiguity, as well as being adaptable and willing to take on additional responsibility as necessary
This is a remote position (must be in American time zones).
To Apply
Please email jobs@fieldcompany.com with:
1) your resume
2) a portfolio of work examples
3) an introduction, letting us know why you are interested in the position
4) and why you would be a good fit